Healthcare Marketing – Free Resources Blog2018-01-02T19:14:29+00:00

What is local search? – Medical Practice Marketing 101

Local search is all about people in your area being able to find you when they need you, which is important for any local business, but especially important for medical practices. You can have the best doctors in the world, but it won’t matter if no one can find you. (more…)

3 Ways to Increase Digital Trust for Medical Practices

Building digital trust is essential to attracting more patients.

Without digital trust, patients will look elsewhere for their care. Eventually, this could decrease your practice’s market share and cause financial hardship in the future. Increasing this trust-factor doesn’t have to be hard. Here are three ways medical practices can increase digital trust. (more…)

4 Fantastic Interview Questions for Customer Service Positions

High turnover? Culture problems? Negative reviews? The problem may be in your hiring practices. Here are four interview questions for customer service positions that I use and how they’ve helped me reduce turnover, improve teamwork, and increase customer satisfaction. You’ll probably find that they can be helpful in more than just customer service interviews. (more…)

Why Marketers Make The Best Managers

Marketers have an unfair advantage when it comes to managing people. Many of the skills that make great leaders are skills that great marketers possess.  Here are the top seven qualities that make marketers great managers. (more…)