Healthcare Marketing – Free Resources Blog2018-01-02T19:14:29+00:00

Top 10 Healthcare Marketing Strategies for a Successful Medical Practice

The healthcare landscape has shifted dramatically in recent years. With patients turning to the internet to research medical providers and services, your practice’s online presence can be the deciding factor in whether they choose you or your competitor. Pivoting to healthcare marketing strategies that not only showcase your expertise but also resonate with your target audience is critical. (more…)

Healthcare Content Marketing: A Comprehensive Guide

Which do you think is more effective:

  1. Advertising to patients and trying to convince them to visit your medical practice. (Outbound Marketing)
  2. Attracting patients by creating content that they are interested in and looking for. (Inbound Marketing/Content Marketing)

While both marketing techniques have their place in an overall healthcare marketing strategy, the latter, healthcare content marketing, is one of the most effective means of marketing a medical practice.


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