4 Powerful Ways To Leverage Existing Reviews To Get More Patients

2020-04-23T18:44:03+00:00

You’ve done the hard work of cultivating great reviews for your medical practice and providing outstanding customer service. Most practices stop there, but the best know how to leverage these reviews to attract more patients. Here are four ways to leverage your reviews and get more patients: […]

4 Powerful Ways To Leverage Existing Reviews To Get More Patients2020-04-23T18:44:03+00:00

How To Tell Google You’re Accepting New Patients

2019-09-12T11:51:44+00:00

Keeping physician and medical practice Google My Business (GMB) listings updated and accurate is one of the most effective ways to attract new patients.  Listings are free (for now…) and can be optimized in part by having complete, accurate information. For doctors and medical practices, that means making sure Google knows you’re accepting new patients. [...]

How To Tell Google You’re Accepting New Patients2019-09-12T11:51:44+00:00

What is local search? – Medical Practice Marketing 101

2019-05-22T22:46:36+00:00

Local search is all about people in your area being able to find you when they need you, which is important for any local business, but especially important for medical practices. You can have the best doctors in the world, but it won’t matter if no one can find you. […]

What is local search? – Medical Practice Marketing 1012019-05-22T22:46:36+00:00

Why Medical Practices Still Buy Newspaper, TV, and Magazine Ads

2019-03-02T16:36:22+00:00

I have a lot of friends in the TV, magazine, and newspaper business, and they’re probably not going to like this… but luckily for them, we’re all irrational decision makers. […]

Why Medical Practices Still Buy Newspaper, TV, and Magazine Ads2019-03-02T16:36:22+00:00

3 Ways to Increase Digital Trust for Medical Practices

2019-01-22T14:01:32+00:00

Building digital trust is essential to attracting more patients. Without digital trust, patients will look elsewhere for their care. Eventually, this could decrease your practice’s market share and cause financial hardship in the future. Increasing this trust-factor doesn’t have to be hard. Here are three ways medical practices can increase digital trust. […]

3 Ways to Increase Digital Trust for Medical Practices2019-01-22T14:01:32+00:00

Why Marketers Make The Best Managers

2018-06-29T13:25:37+00:00

Marketers have an unfair advantage when it comes to managing people. Many of the skills that make great leaders are skills that great marketers possess.  Here are the top seven qualities that make marketers great managers. […]

Why Marketers Make The Best Managers2018-06-29T13:25:37+00:00

The New Rule that Changes How You Ask for Google Reviews

2018-06-27T15:04:09+00:00

In the early months of 2018, Google added additional content restrictions for reviews on its maps and business pages. The most impactful is a new rule that prohibits selectively soliciting positive reviews. […]

The New Rule that Changes How You Ask for Google Reviews2018-06-27T15:04:09+00:00

“Not Secure” Message Coming to Millions of Websites in July

2018-06-27T15:02:55+00:00

In February, Google announced changes to the way some sites viewed using their Chrome browser will display. All sites not using a security certificate will display a message that says “Not Secure.” According to Google, the changes will occur sometime in July 2018 with the release of Chrome 68.  […]

“Not Secure” Message Coming to Millions of Websites in July2018-06-27T15:02:55+00:00

13 Best Medical Practice Marketing Ideas

2018-06-16T15:56:01+00:00

When it comes to marketing a medical practice, doctors and marketers have a lot of choices when it comes to promotion. Where should you spend your limited time and budget? It’s at times a paradox of choice, and we become paralyzed with indecision. Or worse, do what we’ve always done even if it’s not getting us [...]

13 Best Medical Practice Marketing Ideas2018-06-16T15:56:01+00:00

How the Best Urology Practices Attract Specific Patients

2018-05-17T11:52:04+00:00

A steady stream of patients is important, but the types of patients are equally important. Most urologists don’t want to see UTIs all day while the competition is stacked with more desirable cases. Here are the strategies that the best urology practices are using to see more of the cases they want. Plus, I’ve included actual [...]

How the Best Urology Practices Attract Specific Patients2018-05-17T11:52:04+00:00